Measuring Innovation Performance
Only one-third of organizations worldwide have formal innovation metrics in place despite agreeing that innovation is critical to survival.
What most organizations find challenging is deciding the right metrics — both quantitative and qualitative measures — which consider the process, the culture, and the return of innovation.
In this whitepaper, we discuss:
- 5 basic principles that guide every successful innovation process
- How to choose the right mix of metrics
- Various stages of a basic innovation campaign
- Case studies to demonstrate the effectiveness of measuring innovation
After having analyzed and conducted close to 1000 innovation campaigns we have demystified the measurement of innovation performance.
For years, companies have been unsuccessfully striving to assess the outcome of innovation with a universal measurement. However, there is no one metric.
Download our whitepaper to create a family of innovation metrics tailored to your business goals and track your innovation success.